Social interaction is inseparable part of life. We train children to think of others as well as themselves, to understand what provokes certain emotions and to feel empathy.
Kids learn best through experience. We empower them to learn while exploring realistic scenarios. They are enhanced by immediate positive feed-back and built-in permission to fail.
Having fun is a key to effective learning. Enjoying, exploring and playing are the natural ways to engage and motivate children. Learning through play is how they make sense of the world around them.
It is proven that simulation play increases the transfer of skills in real life. In the game, kids are placed in authentic situations, where they can play, interact with game characters, and solve challenges. The narrative of the game runs through a sequence of 5 mini-games, where each game is a separate challenge.
Iana is Transformation Designer helping others to create the best change in their personal and professional life. Her two boys inspired her to create the PlayCraft concept. She is a professional Life & Executive Coach and her passion is to help others grow through transformation. Previously, she has 10+ years of managerial experience in Digital Industry after graduating in the Netherlands.
Hristo has more than 15 years of experience as a Senior Developer. Since 2010 he manages his own Company for game development - Inovento. There, he has produced a sequence of successful games for Facebook and mobile devices. Hristo is result-oriented, creative and always looking for the balance between the best technologies and speed of production.
Irina has more than 12 years of experience as psychologist, working mainly with clinical cases of children and youngsters. She has completed Masters of Clinical Child and Youth Psychology in France, where she has also published papers on variety of psychological topics. For Irina work is her passion.
David is already almost six years old. He was only 3, when we came up with the Plop concept. Since, he and now his small brother Matthew (almost 3 years old) are the most fervent supporters of the idea. They both participate in the creative process, the validation and most importantly in the testing process. They grow with the game and helped the game grow.
Gabriela is an instructional designer and media specialist based in Montreal, Canada. She has a Master's Degree in Educational Technology from the Concordia University, Canada and she is working as a trainer, course developer, and graphic designer. She has background in psychology, graphic design, and user experience.
Radа an artist by avocation with many years experience in the Movie and Advertising Industry. She has worked for the 20th Century Fox in Bulgaria. She has illustrated children’s books, some of which have been honored with special prizes. Rada creates our game characters and backgrounds, she inhales life into our ideas.
Erez is a Senior Facilitator for Innovations for more than 15 years. He facilitates in Product Development, Marketing, Problem Solving and Innovative Strategy. He has also worked as an Academic Consultant, specifically engaged in the development and production of educational workshops.
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